SIM São Paulo announces the opening night at Auditório Ibirapuera

On December 7th, Music Convention kicks off its 2016 edition
with free cocktails and performances

The opening night of the São Paulo Music Week is already firmly established on the city’s annual calendar. This year, the action will once again take place at the Auditório Ibirapuera, on December 7th. Following welcome drinks, three artists representing the new music market in entirely different ways will perform live. The singer Mahmundi will start at 8:00 will present the songs from her eponymous new album launched in 2016 by the StereoMono label, which belongs to Skol Music. She will be followed by the band Liniker e os Caramelows and special guest Elza Soares for a historical encounter at SIM. The band is already part of our history, having done their first concert ever last year at SIM. This year they will perform songs for their debut album Remonta as well as songs from Elza Soares’ multi-award winning A Mulher do Fim do Mundo. The entry is free for everyone. The tickets will be distributed two hours prior to the first performance. The opening night is presented by Spotify, the official player at Music Convention.

SIM São Paulo will take place until the 11th. There will be talks, debates, showcases, workshops and business activities focused on the new music market between December 8th-10th. The evening attractions will spread across many music venues in town, including Cine Joia, Centro Cultural Rio Verde, Z Carniceria, Jongo Reverendo, Estúdio Music Club, jazznosfundos, amongst others. The closing night will take place on December 11th with party at the Mirante 9 de Julho.

SIM São Paulo 2016 is sponsored by Skol, BNDES and Funarte.

Opening Night SIM SÃO PAULO 2016
Date: December 7th
Time: from 6:00 pm – welcome drinks
8:00 pm – Mahmundi
9:00 pm– Liniker e os Caramelows and special guest Elza Soares.
Location: Auditório Ibirapuera. Avenida Pedro Álvares Cabral, s/n, Parque Ibirapuera.

Entrance: free / tickets distributed two hours prior to the first performance
Ratings: no restrictions, open to all.

Semana Internacional de Música de São Paulo (SIM SÃO PAULO)
Full line-up SIM São Paulo 2016 at

Date: December 7th-11th 2016, from 11:00 am
Location: Centro Cultural São Paulo and music venues (Auditório Ibirapuera, Estúdio Music Club, Z Carniceria, Centro Cultural Rio Verde, Jongo Reverendo, jazznosfundos, Casa do Mancha, Breve, etc)
Pro-Badge (credencial): R$ 280,00 (until November 30th); R$ 350,00 (from December 1st) via the website

A credential gives you entry* to all events and spaces at SIM São Paulo, including PRO-AREA, at Centro Cultural São Paulo, and Virtual PRO-AREA.

*subject to availability

Follow SIM São Paulo:
@simsaopaulo (Twitter and Instagram)

General enquiries:
Press accreditation on the website:

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